AI-Powered PPC Management

Your Ads, Managed by AI That Gets Your Business

The only PPC platform that combines your business context — KPIs, competitors, products, and goals — with autonomous AI optimization across Google Ads and Meta Ads.

intent.app.1stly.com
Spend
$12,450
+12%
Conversions
342
+24%
CPA
$36.40
-18%
ROAS
4.2x
+15%
AI Recommendations
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Review

Integrates with the platforms you already use

Google Ads
Meta Ads
TikTok Ads
GA4
Search Console
Features

Everything you need to dominate PPC

Most tools optimize metrics. 1stly optimizes for your actual business outcomes with intelligent automation.

Business-Aware AI

Upload your KPIs, competitor lists, product catalogs, and goals. Our AI delivers insights aligned with your actual business strategy, not generic metrics.

Unified Dashboard

Google Ads, Meta Ads, and more in a single view. Unified reporting, cross-platform insights, and one-click campaign management.

Human-in-the-Loop

You approve every change before it goes live. Review AI recommendations, edit if needed, or dismiss. No surprises, no black boxes.

Decision Intelligence

Track the ROI of every decision. See 7, 14, and 30-day impact tied directly to your approvals across all platforms.

Specialized AI Agents

Expert AI agents for every task: Performance Analyst, Keyword Strategist, Campaign Executor, Account Auditor, and more.

Conversational Interface

Chat naturally with your AI assistant. Ask about campaign performance, request changes, get strategy advice — all in plain English.

Social Content Generation

AI-powered social media content creation with brand guidelines integration. Generate, approve, schedule, and track performance.

Competitive Intelligence

Auction insights analysis, competitor tracking, and market positioning. Understand your competitive landscape.

AI Recommendations
3 pending
Approved

Increase bid on "enterprise software" by 15%

Expected: +22% impressions, -$2.30 CPA

Awaiting your approval

Add 12 negative keywords to Campaign "Brand"

Expected: -$340/mo wasted spend

Dismissed

Pause ad group "Generic Terms"

You're In Control

AI proposes. You decide.

Every change to your ad accounts requires your explicit approval. No autopilot, no surprises, no black boxes. You see exactly what the AI wants to do and why — then choose to approve, edit, or dismiss.

Review Every Change

Every AI recommendation comes with full context — what it wants to change, why, and the expected impact. Nothing happens without your say-so.

Approve or Dismiss

One click to approve, edit, or dismiss. Batch-approve multiple recommendations or go one by one. Your workflow, your rules.

Full Audit Trail

Every action is logged with who approved it, when, and what the result was. Complete transparency for your team and stakeholders.

Guardrails & Limits

Set budget limits, bid ceilings, and campaign rules. AI operates within your boundaries — never exceeding what you've defined.

How It Works

From setup to results in minutes

No complex onboarding. Connect, configure, and let AI handle the rest.

Step 01

Connect Your Accounts

Link your Google Ads, Meta Ads, and other platforms in minutes with secure OAuth. Your data stays encrypted and private.

Step 02

Define Your Business

Tell us about your products, competitors, KPIs, and goals. This context makes our AI recommendations uniquely relevant.

Step 03

AI Analyzes & Recommends

Our specialized AI agents run daily checks, detect anomalies, mine keywords, optimize bids, and generate recommendations.

Step 04

You Approve, AI Executes

Review recommendations, approve with one click, and watch AI execute changes. Full control, zero manual work.

Automation

15+ automated workflows working while you sleep

From daily health checks to monthly strategic reviews, our AI agents run continuously to keep your campaigns performing at their best.

Daily Performance Check

Automated anomaly detection and optimization suggestions every morning

Daily

Weekly Strategy Review

Trend analysis, budget allocation recommendations, and competitive insights

Weekly

Search Term Mining

Discover new keywords, identify negative keyword opportunities automatically

Weekly

Bid Optimization

Response curve analysis and intelligent bid adjustments for maximum ROI

Continuous

Monthly Planning

Forecasting, budget allocation, and strategic planning powered by AI

Monthly

Emergency Response

Rapid diagnosis and response when critical performance issues arise

On-demand

Built for results, not vanity metrics

Our AI doesn't just report numbers. It understands your business and optimizes for outcomes that matter.

4.2x

Average ROAS improvement

-35%

Reduction in wasted ad spend

15+

Automated workflows

24/7

AI monitoring & optimization

Enterprise-Grade Security

End-to-end encryption with industry-standard security. Your data never leaves secure servers.

Privacy First

Full GDPR compliance. We never sell your data. Export or delete your data at any time.

Platform Compliant

Official integrations with Google Ads API, Meta Marketing API, and TikTok Marketing API.

FAQ

Frequently asked questions

Ready for PPC that actually gets your business?

Join brands and agencies using AI-powered optimization across Google and Meta — with an AI that understands your goals.